OutdoorAfro's Purpose
PROJECTS
Pioneering the way for Black community-informed design insights in the outdoor industry, Outdoor Afro Inc. develops products that serve as creative solutions for anyone who loves to get outside. We are proud to call Keen, Smartwool, Parks Project and ENO our design partners.
Its first co-branded collection launched September 2022 with REI Co-op, an outdoor retailer that seeks to connect every person to the power of the outdoors. Working with and for the Black community, the hike collaboration focuses on a truer fit, celebratory colors, and materials that complement more textured hair. Shop the entire 22-piece collection.