Outdoor Afro Inc. + REI Co-op

Shop the New Summer 2023 Collab Collection

Designing for Everyone

Outdoor clothing, gear and experience design studio.

Outdoor Afro Inc. + Keen

Sandals for Swimmerships

Outdoor Afro Inc. + Smartwool

Why Smartwool + Outdoor Afro are a model partnership pair


Outdoor Afro Inc. established in 2021 by Rue Mapp – also founder and CEO of national not-for-profit Outdoor Afro. Revisiting her fashion and art background, Mapp formed the “Inc.” enterprise to solve the unmet needs and design barriers in outdoor industry gear and equipment.

“No one was truly creating accessible and stylish options that actually spoke to the insights we learned about Black body fit while delivering on performance needs to make outdoor experiences more accessible. Exactly whythisBlack outdoor lifestyle brand is so important today.”