Meet the artist behind Rejuvenate, our newest graphic print: Chelsea Alexander 🎨
Chelsea is a humble and curious designer that is currently living and going to school in London at the Royal College of Art to receive her MA in Textiles. She is interested in exploring textiles in a new unique way through story telling and objectification.
With her small business ‘Sqwigl’ (@sqwiglstudio) she experiments with this concept further and pushes the idea of design and communication through objects and materials. She prides herself on creating unique experiences for everyone to learn from.
Head over to Chelsea’s IG @chelselizalex to learn more and stay up to date on all her artist endeavors!
Outdoor Afro Inc. + @REI Co-op are BACK with a fresh color drop of our co-created collection—made together just for you. 🤲🧡
The Fleece Pullover Hoodie is an updated trail essential with comfy-as-can-be microfleece and spacious design that will keep you cozy and stylish both on and off the trail. 😉
🔗 Explore our newest designs and colors at REI via the link in our bio!
Our camp collection was made, in part, to compliment the launch of our Experiences program alongside the @REI Experiences team. 🤲🎨 With the help of artist Chelsea Alexander (@chelselizalex) and her beautiful designs, we were able to put art front and center in the collection.
Inspired and informed by the thousands of people that we`ve gotten a chance to know through our not-for-profit partners @outdoorafro, we were able to get really specific about the types of people we believed these trips would appeal to.
🤯 But what surprised and grounded us in our planning is that the issues we were addressing are common to almost everyone, especially for those in the early stages of their outdoor exploration, investment, and journey.
Learn more about the inspiration behind curating our Experiences program in our latest blog. Link is in our bio! 🫶
“Color is simply so important with outdoor gear, as people want to be seen in nature, and there’s no better way to be visible with confidence than to wear colors that feel energizing.” - Rue Mapp (@ruemapp), Founder and CEO of Outdoor Afro, Inc.
Shop the collection, and explore our newest colorways, at @REI via the link in our bio 🧡
Outdoor Afro Inc. established in 2021 by Rue Mapp – also founder and CEO of national not-for-profit Outdoor Afro. Revisiting her fashion and art background, Mapp formed the “Inc.” enterprise to solve the unmet needs and design barriers in outdoor industry gear and equipment.
Outdoor Afro Inc. established in 2021 by Rue Mapp – also founder and CEO of national not-for-profit Outdoor Afro. Revisiting her fashion and art background, Mapp formed the “Inc.” enterprise to solve the unmet needs and design barriers in outdoor industry gear and equipment.
“No one was truly creating accessible and stylish options that actually spoke to the insights we learned about Black body fit while delivering on performance needs to make outdoor experiences more accessible. Exactly why this Black outdoor lifestyle brand is so important today.”
